Brave, Cliqz, Vivaldi, vad kan du om en ny generation alternativa webbläsare?

Webbläsarna har stagnerat och inte utvecklats lika snabbt som tidigare. Men nu kommer en ny generation uppstickare med namn som Brave, Cliqz och Vivaldi, som är baserade på öppen kod-projekt som Web browsers. Window dressing. The world’s most popular computer programs are becoming less boring

To reduce development costs, their products are based on existing open-source projects, such as Chromium, which also powers Google’s Chrome. They get money from angel investors, who have an appetite for risk. And most important, they aim their products at niche segments. Brave, for instance, is for surfers who prize privacy. It can block annoying online advertisements and privacy-invading “trackers”, which lurk on websites to follow users around. Cliqz also blocks trackers and is integrated with a new search engine. Vivaldi pitches itself as a browser for “power users”. It is packed with customisable features and comes bundled with an e-mail client.

Such small browser-makers do not need the scale of their competitors to make money (Chrome has more than 1 billion users). Both Vivaldi and Brave say they can break even with a few million users apiece. The easiest source of revenue is search deals. Companies such as Google pay roughly one dollar per user per year to be the default search engine on rival browsers. Vivaldi is also experimenting with charging firms to be featured on its home page. Brave is trying to subvert the dominant online-advertising model: it blocks intrusive advertisements such as self-starting videos, replaces them with less irksome ones and shares the revenues with publishers and users.

En alternativ webbläsare som jag ahr skrivit om tidigare är Duckduckgo.


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